Associate Director, Omnichannel Operations (US TTR)

Overview

The Associate Director, Omnichannel Operations (US TTR) is responsible for end-to-end operational delivery of omnichannel execution for TTR brands in the United States. This role ensures that U.S. omnichannel activity—across email, web, media, field, and service channels—moves from plan to execution with predictability, readiness, compliance, and orchestration.

As the highest-volume and most complex market, U.S. TTR requires disciplined intake, structured sequencing, rigorous readiness checks, and clear coordination across brand, CXI, IT, Analytics, and agency partners. This role acts as the U.S. operational engine, translating strategy into execution that is consistently on time, right-first-time, and scalable.

The role reports to and aligns tightly with the Director of Global Omnichannel Operations and works in parallel with the Associate Directors for International and Medical/Rare to form an integrated global operating model that is repeatable and fit for reuse.

Key Responsibilities

US-Facing Omnichannel Delivery & Orchestration

• Lead operational delivery of omnichannel execution across U.S. TTR brands, spanning email, web, media, CRM/field, and service channels.
• Ensure campaigns are launched with clear sequencing, aligning owned, paid, and field-enabled activities to reduce fragmentation.
• Run structured intake and prioritization workflows to ensure U.S. brand requests move predictably into delivery.

Readiness, QA, and Go-Live Management

• Own U.S. readiness checks across data, content, platforms, consent, analytics tagging, templates, and dependencies.
• Coordinate UAT, QA, and launch cycles, partnering with CXI Content & Engagement Platform teams and IT.
• Act as the day-to-day operational point of contact during launch windows, ensuring issues are escalated and resolved quickly.

Monitoring, Issue Management, and Resolution

• Monitor U.S. omnichannel execution for configuration errors, incorrect sequencing, tagging issues, or unexpected platform behavior.
• Partner with IT and platform owners to triage incidents and manage root-cause resolution, feeding insights back into operating model improvements.
• Maintain a structured log of recurring issues to improve predictability over time.

U.S. Execution Governance & Compliance

• Enforce omnichannel operating standards, readiness criteria, and execution requirements defined by the Director of Omnichannel Operations.
• Ensure adherence to U.S. regulatory, privacy, and consent requirements (HIPAA, accessibility, platform governance).
• Guarantee that U.S. agencies and partners follow approved workflows, SLAs, and quality expectations.

Cross-Functional & Partner Integration

• Act as the primary U.S. operational delivery partner for TTR brand leads, U.S. medical teams, CXI platform teams, Analytics, and IT.
• Coordinate with external agencies executing U.S. omnichannel components, ensuring quality, predictability, and compliance.
• Work closely with Analytics to ensure measurement requirements are included in setup and ready pre-launch.

Scalability, Reuse, and Continuous Improvement

• Capture U.S. execution learnings and apply them to improve playbooks, QA steps, templates, and operational guidance.
• Support scalable U.S.-first execution models that can be reused by Europe and Medical/Rare counterparts.
• Identify opportunities to reduce variation, strengthen ways of working, clarify workflows, and streamline cross-functional delivery across U.S. TTR.

Expected Partnerships & Interfaces

• Director, Omnichannel Operations: Prioritization, readiness, issue escalation, and operating-model alignment.
• US TTR Brand Teams: Intake, sequencing, approval alignment, launch planning.
• CXI Platform Leads (Content & Engagement): Template use, asset readiness, tagging configuration, platform capacity planning.
• IT / Strategic Technology: Incident management, release planning, change control
• Analytics & Data Strategy: Measurement setup, data dependencies, insights activation.
• Agencies / External Partners: Execution delivery, QA, adherence to standards.
• Europe and Medical/Rare Omnichannel Leaders: Sharing scalable operating models, ensuring consistency while enabling contextual U.S. nuance.

Qualifications

• Bachelor’s degree required; advanced degree a plus.
• 7–10+ years of experience in omnichannel, digital, or marketing operations, with a strong preference for U.S. pharma/biotech or regulated experience.
• Demonstrated ability to manage complex, cross-channel execution with high levels of rigor and consistency.
• Experience in CRM, CMS, marketing automation, tagging/analytics, and omnichannel campaign workflows.
• Proven success leading UAT, launch cycles, and issue resolution.
• Strong understanding of U.S. privacy, consent, and accessibility requirements.
• Experience managing agencies and cross-functional partners with clear performance expectations.
• Strong organizational skills, structured communication, and comfort operating in high-volume execution environments.
• Background in TTR, rare disease, or specialty pharma preferred but not required.

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U.S. Pay Range

$172,100.00 - $232,900.00

The pay range reflects the full-time base salary range we expect to pay for this role at the time of posting. Base pay will be determined based on a number of factors including, but not limited to, relevant experience, skills, and education. This role is eligible for an annual short-term incentive award (e.g., bonus or sales incentive) and an annual long-term incentive award (e.g., equity).

Alnylam’s robust Total Rewards package is designed to support your overall health and well-being. We offer comprehensive benefits including medical, dental, and vision coverage, life and disability insurance, a lifestyle reimbursement program, flexible spending and health savings accounts and a 401(k)with a generous company match. Eligible employees enjoy paid time off, wellness days, holidays, and two company-wide recharge breaks. We also offer generous family resources and leave. Our commitment to your well-being reflects our belief that caring for our people fuels the impact we create together.

Learn more about these and additional benefits offered by Alnylam by visiting the Benefits section of the Careers website: https://www.alnylam.com/careers

About Alnylam

We are the leader in RNAi therapeutics – a revolutionary approach with the potential to transform the lives of people with rare and common diseases. Built on Nobel Prize-winning science, Alnylam has delivered the breakthroughs that made RNAi therapeutics possible and are just at the beginning of what’s possible. Our deep pipeline, late-stage programs, and bold vision reflect our core values: fierce innovation, passion for excellence, purposeful urgency, open culture and commitment to people. We're proud to be a globally recognized top employer, where an authentic, inclusive culture and breakthrough thinking fuel one another.

At Alnylam, we commit to an inclusive recruitment process and equal employment opportunity. Qualified applicants will receive consideration for employment without regard to their sex, gender or gender identity, sexual orientation, race, color, ethnicity, national origin, ancestry, citizenship, religion, creed, physical or mental disability, pregnancy status or related conditions, genetic information, veteran or military status, marital or familial status, political affiliation, age, or any other factor protected by federal, state, or local law. Alnylam is an E-Verify Employer.